Juventus Turin
Other clubs can only dream of such a profile: 27 championships, nine national cup victories, one Champions League triumph and a title in the National Champions Cup – that is Juventus Turin.
The traditional club which celebrates its 110th anniversary in 2007, ranks among the crème de la crème of international football. Player legends such as Roberto Baggio, Thierry Henry, Thomas Häßler, Michel Platini and, of course, Zinédine Zidane, strung up their boots for the Bianconeri.
In the 2005/06 season, bwin was one of the famous club's partners: Europe's largest sporting events host advertised extensively in the Stadio delle Alpi and on the club's website.